European Fall Fashion

Chiara Ferragni

Due to Phill Taylor Photography Ltd

Amazon Fashion has actually tapped blogger/designer/model Chiara Ferragni while the face of its European springtime ’16 advertising and social media campaign.

Ferragni shot the promotion earlier on this present year in Amazon’s new Fashion Photography Studio in Shoreditch, East London, with professional photographer Cass Bird. The shoot ended up being art-directed by i-­D Magazine Fashion publisher Julia Sarr-Jamoism, with Ferragni modeling clothes from companies including Gestuz, Selected Femme, Tommy Hilfiger and Keepsake. Every one of the items worn by the girl in shots would be available for purchase starting March 8.

Although the promotion only debuted these days, Ferragni teased development associated with the cooperation on Instagram a week ago, publishing an image of by herself when you look at the Amazon offices with one of the woman promotion advertisements.

Plainly, Ferragni lives in an alternate universe in which there are many more than a day in the day. As well as repping Amazon, she’s additionally the global ambassador for Pantene, will continue to oversee her massively popular weblog, The Blonde Salad, and a week ago delivered the woman newest footwear collection in Milan.

The fall ’16 range contains go-go shoes, systems and shoes that joined the character of this West with glam stone.

Chiara Ferragni range autumn ’16 footwear collection. Giulio Di Mauro.

Ferragni told FN’s Mosha Lundström Halbert at the presentation: “It had been time that I created some thing even more cowboy. I like the notion of desert road trips, and I’ve always worn cowboy pants and shirts. I'd cowboy boots, but nothing quite like this.”