Sorority Fashion trends

Well, that is unexpected! A recent article on company Insider unveiled that sorority girls are flocking to a tremendously uncommon manner product a lot more than the nice outfits or Greek letter–emblazoned tees you may expect: the fanny pack. In accordance with the feature, the ’80s-era bags have become quite popular with sorority girls finding a hands-free purse to bring using them with their numerous occasions and events. “Ever since I have got mine, it's the thing I regularly bring beside me once I go everywhere where i might worry about losing my purse, ” Elizabeth Coogan, a sophomore at Wake Forest University, told the site.

Also popular Greek-life clothing businesses have caught on to the trend, including GreekU, which now even sells customisable options. “The fanny pack has-been our biggest item during the last 12 months, ” business owner Daniel Passov informed Business Insider, noting that product sales for the product have actually increased by 130% within the last 12 months alone. That’s and endless choice, especially when compared to GreekU's typical purchase increases, that he claims remain 10percent to 20percent.

As for how these sorority girls always wear it? One Elon University sophomore explained, “we think it is far more convenient to put on it regarding the front side and clip it into the back so whatever is around is easily accessible. But so long as people seems confident putting on the fanny pack, there's no right or wrong-way to put on it."

Touché. Therefore the question is whether this trend will transcend sororities and also make it into conventional. We will have to wait and discover!